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2/17/2022
15 : 24

Opt In Weekly - 🚌The struggle bus

Would you be missed? | What performance metrics mean | Newsletter content ideas | Content marketing insights | Advertising in newsletters View on the Web Archives Prologue For 4 mornings in a row, my
2/10/2022
15 : 34

Opt In Weekly - 💝 So poetic

Embracing failure | Welcome email inspo | Niche-finding advice | TikTok mascots | Creator stories | Publishing in the press View on the Web Archives Prologue Every year for Valentine's Day, my
1/27/2022
15 : 24

Opt In Weekly - 🔴 This isn't urgent

Email metrics to track | 2022 benchmarks | Focusing on feelings | Proofreading tools | Guest posting | Inspiring videos | A quick newsletter approach View on the Web Archives Prologue Do you ever think
1/20/2022
15 : 4

Opt In Weekly - 🧠Inside my brain

Growth tips | Understanding unsubscribes | Permissionless Co-Marketing | Publishing's future | Should pricing come first? View on the Web Archives Prologue “What is it like inside your brain?” Kate
1/13/2022
15 : 24

Opt In Weekly - 🐸 Should we mash frogs?

People vs algorithms | Deliverability tips | Mistakes you might be making | Podcast companion newsletter suggestions | Metaverse musings View on the Web Archives Prologue “I'm trying to decide if I
1/6/2022
15 : 14

Opt In Weekly - 🌳Feeling deciduous

What's your backup plan? | The state of newsletters | Writing like the Beatles | Earning trust | Monetization models | Launching a new newsletter View on the Web Archives Prologue Is there a place
12/16/2021
15 : 4

Opt In Weekly - Rounding 🔼 2021

The most popular newsletter links of the year | Top 5 issues | Top link per category | Top categories | How to create a year-in-review issue View on the Web Archives Prologue In the final issue of the
12/10/2021
15 : 4

Opt In Weekly - 🚩Will this idea float?

How to take an audience-first approach | Is curation creation? | Lessons in micro stories | Digital campfires | Welcome emails | Deliverability tips View on the Web Archives Prologue I spent last
12/2/2021
15 : 4

Opt In Weekly - 🎢 Free falling

The thrill (and emotion) of hitting send | What to measure | Can curation improve SEO? | UGC in emails | Re-engagement strategy advice View on the Web Archives Curated Prologue My dad owes me. Or maybe
11/18/2021
15 : 24

Opt In Weekly - 🦃 Can you gobble a newsletter?

Thank you, subscribers! | Newsletters & journalism's fate | Exit strategies | Dark social | Productizing yourself | Deliverability tips View on the Web Archives Curated Prologue Are you truly
11/11/2021
15 : 4

Opt In Weekly - 💥Keep failing forward

Tales from the Tilt | Newsletters still on the rise | Growth tips | The value of simple content | Revenue models to consider View on the Web Archives Prologue I made a mistake last week and I'm
11/6/2021
10 : 24

Opt In Weekly - 🦑Wave them like you just don't care

Lessons from The Rebooting & The Generalist | Community tokens | Growth & deliverability tips | Thought leadership strategies View on the Web Archives Prologue My oldest daughter (11) is going
11/6/2021
10 : 24

Opt In Weekly - Is less ✍️ more?

Intimacy & newsletters | Squashing wimpy writing | The value of content that doesn't sell | Tactics that get attention | Paywalls & profits View on the Web Archives Prologue Is less more?
11/6/2021
10 : 24

Opt In Weekly - 🗺️ Get away

Learn from Ann Handley's newsletter Q&A | Publisher revenue strategies | Newsletter NFTs | The power of surprise | Content curation tools View on the Web Archives Prologue On Sunday we drove